“Hey there! Are you facing any issues?”
Sounds familiar, right?
Let us help you re-gather it! Have you ever faced issues while using a mobile app and have directly headed to the customer service section? That’s where you can see the app responding in answers to the queries users raise.
Indeed, there’s a whole mechanism behind the same, known as chatbot technology. Chatbots are AI-based computer program designed to respond and communicate with the customers within the app.
Notably, phone calls or direct communication dominated the way we interacted with each other. However, the evolution in technology created a buzz in the industry, and chatbot apps are now gaining popularity.
Don’t believe us? YOU WILL after taking a look at a few stats mentioned below:
80% of businesses are likely to adopt the chatbot tech in any form by the end of 2021.
About 30% of customer support expenses are saved using the chatbot tech.
More than 3 Lack chatbots are active on Facebook currently.
Assuming you must have understood the importance of AI-based tech, it is vital to keep up with its trends to attain success in 2021 and beyond.
As per experts, Artificial Intelligence will play a tremendous role in the functioning of businesses and help them grow. Therefore, if you’re willing to develop a chatbot integrated app, keep reading to know more!
Top-Notch Chatbot Trends
Anticipation of Human-Like Chatbots
Do you know?
The chatbot market will likely hit $1.3 billion by the end of 2024, meaning the tech will be driving the business communications. However, there are a few challenges being faced by chatbots that are:
Inexecution of technical commands.
Misinterpreted requests or solutions due to misunderstood consumer’s intent.
Chatbots do not understand cultural meanings and accents.
Due to the challenges or difficulties mentioned above, the tech is anticipated to become more human-like for improved perceptions.
Recognition of Voice Bots
Notably, mobile apps integrating text and voice-based chatbots are gaining more recognition, and consumers connect more with such businesses. Moreover, voice bots give a sense of personalization, enhancing the overall user experience.
Streamlining of Internal Workflows
Chatbots are built to address a lot of common problems and activities, due to which employees can work with more complicated issues.
To bring this to your notice, chatbots can efficiently perform activities like answer consumer queries and communicate, assist in employ on-boarding procedures, guide newcomers, and more.
Transformation of Core Business Processes
AI-based chatbot trends are expected to modify core business processes for good, and these trends include:
Speculating customer behavior
Automation of business processes
Recommendation of products or services
Organization of customer support
Facilitating Chatbot Behavior Using Customer Insights
It is challenging to visualize customer behavior without help from Artificial Intelligence and chatbots. The technology derives information and aggregates consumer feedback to improve the functioning of chatbots.
Though you’re all set to match up with the market trends, if you’re still facing the dilemma of building a chatbot-based app, the advantages mentioned below might help you make a decision.
Keep reading!
Advantages of Chatbots App for a Business
Brand Recognition
For many app users, a chatbot is the initial source of contact with the business. As a result, the tech can be a massive influence over how the user perceives the information and plays a crucial role in retaining customers.
Immediate Availability
What if your potential customers get to know about your brand via word of mouth?
Won’t they be interested to immediately know more about your products or services?
Therefore, integrating chatbot tech into the mobile app is a great solution for your customers. In short, anytime consumers visit the app and raise queries, chatbots can answer the same, giving a sense of personal connection to the users.
Increase in Sales
If a business manages to derive accurate information about their consumers and offer personalized services, the chances of closing a sale are highly increased. Undoubtedly, chatbot tech can help a business in the process.
Conversational Marketing Strategy
Wouldn’t it be great if the one-on-one conversation happens with the potential customers instead of persuading them to fill a contact form?
Undoubtedly, many users will drop there and then!
Therefore, responding to customer queries instead of following a strict lead funnel will be more beneficial to the business.
To Sum Up
The best part of integrating chatbots into a business app is that it supports every industry, from shopping to healthcare and e-banking to investment. Not only this, but the mechanism holds great potential in terms of quality improvement, data collection, reduction in cost, etc.
Now that you’ve become familiar with the top-notch chatbot trends and their advantages to a business, why sit back?
Keeping up with the market is the best solution if you want to climb the ladder of success. Therefore, connect with the experts for more insights and develop a chatbot-integrated product.
Also, stay tuned to this space for more information!
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