Do you use social media applications? That’s not even a question to ask because who doesn’t! You must have tried using social media filters, and without a doubt, it’s fun and engaging. Well, this is exactly what the Augmented Reality trend is.
Similarly, what would happen if you develop an AR-integrated mobile application for your business? I guess the answer is quite visible via the example shared above.
About Augmented Reality
Before studying more about AR, it is essential for you to understand the basic concept of the leading tech.
One big question is, why businesses are integrating the same in their mobile apps?
Well, Augmented Reality is an experience that virtually presents the visuals into the real world. In simple words, the user will be able to see the visual at a physical place, the same as if it actually exists.
Notably, the gaming industry is the most popular industry to be using AR tech; however, e-commerce businesses have started integrating the same for higher benefits and an advanced experience.
Why?
Sometimes, the potential customer’s back out from buying products online because of a dilemma about their quality and appearance. Now, imagine a scenario where you could actually see a hat or glasses on your head and eyes, respectively. Wouldn’t that be awesome?
Why Should You Prioritize Using AR for Your Mobile Application?
The answer to this question is not a complicated one! The world is changing, and along with it are changing the dynamics of technology. Customers have stopped stepping out of their house for buying anything and everything, as it now remains just a few clicks away. Therefore, to enhance the same buying experience, AR is being used and must be prioritized.
Top Android and iOS Augmented Reality Apps 2021
Here are a few examples of how some of the most popular mobile apps emphasized using AR and now hold the flag of success for better understanding.
Houzz
Houzz is one of the topmost platforms that offers a unique method of interior designing. It is an exceptional application for furniture sellers, from where users can buy products by viewing how the furniture will look at their place.
How?
The app is integrated with a ‘View in My Room’ feature, which uses the AR tech to place products at the user’s place.
The idea of buying a couch from your comfortable couch sounds amazing, right?
IKEA Place
If you’re looking for more home décor apps to select the products from the best, here’s another Android and iOS app called IKEA. This application has an advanced working mechanism as it not just places the products at your place, but figures out the best suitable furniture. Additionally, it lets you mix-and-match colors to view what’ll suit the best in your room.
YouCam Makeup
Who doesn’t love buying makeup? However, it can be frustrating to go through all the brands and look for products that will suit you the best.
Well, not anymore.
For the same, YouCam Makeup is another AR-integrated mobile application that focuses on cosmetics. This application eliminates the need to test products at the makeup counter; instead, AR tech does the same for you.
Google Lens
Google Lens is an Android mobile application, which terminates the need to type and search for an object or a product. The app enables you to directly aim at the product, and the rest is identified by the app itself.
Interestingly, if the product or the object is available online for sale, Google Lens will direct you to the same.
Amikasa
iOS brings you another home furnishing AR-based application, which consists of products from all over the web. Therefore, it is a convenient option for users to shop without wondering about visiting each store online.
Snapchat- The Trendiest Social Media Platform
Apart from being an entertaining social media platform, that can also destruct messages in chats, it is an interesting AR-integrated application.
How?
Go back to the intro part and read about the filters that have been talked about. You’re thinking it right! Snapchat is a highly-popular platform that has unlimited filters to offer.
Wanna Kicks
Are you a sneaker freak? If yes, you’ll love this application for what it does! Wanna Kicks is an iOS-exclusive app that uses the trendy AR tech to put sneakers on your feet to view their look.
Furthermore, the app also lets you share the image with your friends to get an opinion from them.
Confused about getting one of the two pairs of sneakers?
Here’s a quick solution with ‘Wanna Kicks.’
Wrapping Up
Undoubtedly, AR is well-used in the e-commerce industry by offering a multi-dimensional vision of a product for satisfied trade. This article consists of 7 AR apps; however, the list goes on!
Now that you have understood the importance of blending AR-based tech in a mobile application, think about reaping exceptional benefits from adopting the tech.
If you’re all set to take up the tech, it’s time to knock on the door of the best AR app developers in Kuwait and let them handle the rest. Once you connect with the experts, see the results for yourself.
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